• Sales Director, West Coast

    Job Locations US-CA-Los Angeles | US-CA-Los Angeles | US-CA-San Francisco
    # of Openings
  • Overview

    There are leaders and there are followers – Which are you?


    Are you a deal-oriented over-achiever with a passion for digital media? Excellent, because we are looking for a strong digital professional who can identify, source and structure partnerships.


    We are looking for a Sales Director, West Coast to join our team.  You can be part of an innovative and creative organization that is changing how communication and marketing is accomplished- and make a positive impact on the next generation of consumers and businesses alike.  If you want to join a company who is changing the face of the future and you are among the “best and brightest in your field, then this opportunity is for you.


    This role can be based in San Francisco or Los Angeles.  


    Our "ideal candidate" is smart, strategic, proactive and driven!  They have a strong knowledge of the digital ecosystem and an entrepreneurial spirit.  They are experienced working with advertising agencies, trading desks, marketers direct and large publishers - such as newspapers and magazines, retailers, ecommerce and large web based businesses – and the uncanny ability to develop and maintain strong relationships with key client stakeholders at both senior and mid-management levels.


    We want to be your Employer of Choice!


    ALC is the industry’s leading privately held direct and digital data marketing solutions provider. Founded by Donn Rappaport in 1978 and headquartered in Princeton, NJ, the company operates 7 sales and account management offices in the U.S. ALC enables its roster of blue-chip clients — including the leaders in virtually every business sector — to grow, increase market share, and improve bottom-line profitability through the innovative use of marketing information. ALC provides our clients with a broad-range of alternative media and interactive marketing services.  ALC is a long-standing member of the Direct Marketing Association (DMA) and is widely recognized as one of the industry’s leading innovators in the gathering, application, and integration of multi-channel marketing data.


    ALC offers excellent benefits including medical, dental, vision, life, LTD, 401k w/ company match, paid time off, business casual dress, summer hours, customized training & more!  If you are one of the “best and brightest” in your field and you’re looking to position yourself for the future, this is a great opportunity. 


    For immediate consideration, please create a profile and make sure you provide your resume, salary requirements, and current contact information.  We look forward to learning more about you and the value you can bring to ALC!




    Responsibilities for this role include, but are not limited to:

    • Meet / exceed the budgeted revenue targets;
    • Plan, prepare and present digital plans, recommendations and reviews, for new and current Agencies & Marketers;
    • Consult on effective digital media & data strategies, including display, mobile, video & addressable TV media and Email;
    • Recommend segmentation strategies to target appropriate target audiences;
    • Develop new business accounts and maintain business relationships with existing clients to meet / exceed Sales goals;
    • Maintain existing, build, manage and guide the west coast territory sales effort;
    • Develop and maintain an active pipeline with revenue forecasts;
    • Develop and maintain accurate reports on Activity & Campaign Forecasts and results in Salesforce;
    • Through effective pipeline management, communicate the results of sales calls, response to sales message, need for modifications in plan;
    • Identify and communicate market and competitive intelligence to be used in product development and pricing;
    • Maintain regular communication with management regarding goals, objectives, needs and progress


     In addition, our "ideal candidate" has the following skills & experience:

    • BA/BS degree;
    • 3-5 years sales experience in digital data marketing and or interactive arenas;
    • Established network of contacts;
    • Ability to articulate marketing needs, benefits statements, unique selling points of products;
    • Strong customer service experience;
    • Knowledge of the general industry procedures, practices, and terminology;
    • Skill in organizing work schedule of self and others;
    • Ability to approach and effectively communicate with a wide range of personalities in a professional and courteous manner;
    • Ability to effectively function in a fast-paced environment with quotas and goals;
    • Ability to engage in effective interpersonal interaction;
    • Ability to maintain high level of organization and attention to detail;
    • Ability to remain flexible and responsive when faced with multiple urgent requests;
    • Ability to use computer software programs including Microsoft Word, PowerPoint and Excel;
    • Ability to prioritize work and handle multiple tasks.


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